Advice from Col. Chris Hadfield’s Keynote

At my college, there is a yearly multi-day event for employees to deliver PD workshops to each others to teach skills and share experiences. The college invites thought-leaders to delivery keynote addresses to kick-off and close-out the event.

This year, the closing address was delivered by Canadian astronaut Col. Chris Hadfield. After his inspiring talk, he fielded a few questions. I was one of the lucky ones whose question was posed to him. Here is a summary of his key lessons to my question:

“How do you and fellow astronauts handle coming back to Earth? That is, the depression that comes after the high of achieving your goal/mission. “I just did that… now what?””

  • There is a misperception about going to space. It’s not just a random good thing that happens to you out of the blue – the mission has been an endeavor that is decades in the making (26-years for him from the time he decided to become an astronaut to his first mission). Even if he wasn’t chosen to go to space, he still enjoyed his job. Going to space afforded him unique experiences that honed his skills. He was gathering experiences and capabilities, then after coming back from space he could take those skills to support others and apply them in other areas of his life. He sees it as a tremendous set of gifts, tools, and new abilities to tackle the rest of his life. If you try to measure your life by one or two shiny peaks, then by definition you’ll make your life dismal. (As a side note, I read his book “An Astronaut’s Guide To Life on Earth” after his speech, and in it he goes into greater detail of what happens to astronauts after they come back. The experience doesn’t end; the job of being an astronaut has succession plans built into it that keeps astronauts useful. They spend months debriefing the mission to identify best practices that will keep future astronauts safe. They help train others, and handle mission control duties. They also help support the families of other astronauts when their loved ones are away on mission. The impression I got is that the job is designed to be a.) in service of others, and b.) purpose-driven).
  • Don’t spend a lot of time looking backwards. “If you spend a lot of your life looking backwards, you’re going to bump into your future. That’s not where things are coming from; they’re not coming from the past.”
  • The most important decision you’ll ever make is “What am I going to do next?” Some of your opportunities and skills will diminish as you age, but that doesn’t mean it can’t be vital, important, interesting, or challenging to you.
  • There are cool things happening to you everyday. Allow yourself to succeed everyday, it doesn’t have to matter to anyone else. Celebrate it. Recognize that yeah, there is crappy stuff happening, but there are cool things happening to you too, so try and choose to focus on them. There are compulsory things you have to do, but like in figure skating there are freestyle points. Try to revel in the freestyle. That leads to a life well-lived.

I’m so glad I got a chance to hear him speak and that my question was selected for response. I devoured his book and dropped many bookmarks in to return to so that I can absorb his experiences. It really drove home the problem with many self-help books that are released today – the books are written by people who are telling the stories of others. The purpose of the book (aside from sales) is to collect stories from the deeds of others in order to fit a narrative or thesis. There is an assumption that because someone else made things work that the author has the borrowed authority to provide advice to others.

I’ve learned that it’s much more instructive to turn to the primary sources and read the undiluted message from those who’ve actually been “in the arena.”

Stay Awesome,

Ryan

Paying to Be Upsold

After a bit of a hiatus, it’s time I dust off my keyboard and get to work.

I attended a digital summit last week organized by a reputable platform. I’m going to deliberately keep this post’s detail vague because I’m not upset by being upsold to the point of it changing my opinion about the platform or the purpose of the summit. On the other hand, it clarified a few things about the nature of online business that I thankfully only paid a few bucks to learn.

The summit was meant to bring together content creators to discuss the business of making money online. I’ve flirted with this idea, and I have some project ideas for online content that I intend to provide for free for the ethics boards I serve, so I thought learning about some of the business and strategic best-practices would help me think through the project steps.

The three-day event brought together a few creators I’m familiar with, and I bought in at the early bird pricing, so I thought even if I attended the equivalent of one-day’s worth of sessions, I wouldn’t feel bad having put down some money for the access.

The first session was about creating an online course using the best practices used on the platform. Since I work in academia, I’m aware of some of the work that goes into creating a course. I would charitably say that I’m not the best fit for the target audience of the course, but I took notes and found some of their insights useful.

But just after halfway through the scheduled event, they switched from presenting about the tools and tactics of content creation to discussing some of the exclusive perks that could be available for a limited time to the summit attendees. As I sat watching, I was amazed that a lot of the various tactics they discussed in the previous 40-minutes were being applied to the session attendees in an effort to upsell a package. For a limited time, if you bought into a $100+ monthly subscription, you’d have access to a half-dozen pre-recorded courses, a half-dozen 2-month trial access to software, a more in-depth set of lessons about all the topics we just learned about, and a few other odds and ends (like unlimited replay of the summit sessions).

I don’t blame the platform for choosing to go this route, but I was shaking my head when I thought that I paid to be given a reduced-value presentation of a larger set of courses, and was being upsold on it. I paid to be sold to. I was even interested in one of the keynote Q&A’s and was disappointed that it was a twenty minute video call. The guest speaker has put out more value for free on his various social media channels than what I received at the summit.

Again, I’m not above this – I think there is some value in what I learned, and I’m not necessarily the target audience, so it’s wrong of me to complain about not liking the content. I just hate that I had to pay a small price to learn this lesson about the nature of online content creation. It’s a series of remixes of content (a cousin of the animated bibliography, it seems), trickled out slowly to optimize the conversion rate of your mailing list.

I understand that in order to make money online, you have to play the game. The problem is I hate that the game is mostly concerned with optimizing for views, rather than genuinely trying to help solve problems. Perhaps it’s a signal that I should heed. If I don’t want to play the game by the rules, I either have to get out of the game, or be so good that I invent a new category. Either way, my main takeaway: creating content online is going to remain a side initiative for me, rather than my main source of income for the foreseeable future.

Stay Awesome,

Ryan

Livestreaming For My Students

Last week, I tried a new tactic to engage with my students.  I was inspired by two workshops I attended during Conestoga’s annual E3 (Employees for Excellence in Education) Conference.  The first workshop covered how to write good assignment prompts, with clarity and purpose in mind, and the second covered strategies for writing for online courses.  In the course I manage online, my students were preparing to submit their first major philosophical paper, and historically my students do poorly on the writing side.  I largely attribute this to it being their first time trying to write a philosophical paper and their only exposure to this point was either essays in high school or non-philosophy essays for other courses in college.  After sitting in on these two workshops, I reflected on what I could do, in an online course, that would improve my student’s ability to write.  It’s challenging to engage with online students for two reasons:

  • first, you (almost) never meet your students face to face, so you lose the ability to use tone, voice, inflection, and body language to convey information, and
  • second, online courses are atemporal, which means you don’t engage with your students at the same time.

An idea I’ve been kicking around for some time is creating a video for my students as an added bit of content for the course.  The problem with this option is it’s still fairly static and easy for students to skip if they feel it doesn’t contribute to improving their assessments.  It also goes in one direction, where I speak at my camera rather than engaging with the students.

However, I’ve been mulling over another option.  I have borrowed a web camera from my podcasting partner, I have a good microphone, and I delivered a webinar with a live Q&A in the middle of May.  I considered running a livestream last semester, however when I offered the option to the students, I had no requests for it.  But this semester, I decided to set it up and run it, regardless if students attended or not.  At worst, it would be a wasted hour of my time.  However, the benefits would be two-fold: my students would have a chance to interact with me and ask me questions about their assignment, and it would give me practice with a new skill set.

I picked a date and time, figured out how to broadcast (in the end, I went with Twitch, but next time I’ll test out YouTube Live) and went for it.  I had 4-7 students drop in, which is fairly low engagement, however the questions were really good and I had a lot of fun actively engaging with students again.

One unfortunate thing was I didn’t set up the system to auto-record, so I don’t have a copy of the livestream to review or upload.  I ended up recording a second (static) video to cover the main points so that my students had something to reference when they were completing and submitting their essays this past weekend.

It was a good experience and I plan to run at least one livestream per semester moving forward.  I have yet to grade the papers, so I don’t know if I had a material impact on their performance, but in time I hope that my students will get better with the added direction I can give them.  I also now have a video that I can post to help them think through the process of writing a philosophical paper.  If nothing else, it’s good to build handy resources and have them available for your students.  My goal is to help my students improve their thinking and writing as a result of taking my course.  Even if their papers are 1% better as a result of my direction, it’s worth it.

Stay Awesome,

Ryan

A Lesson in Networking

I had a networking success moment last week.  After returning from the ethics board conference, I started doing the standard follow-ups.  One of my follow-up messages was to the director of the Portage network of Canadian institutions whose mission is to promote good data management practices for research institutes.  I noticed at the Portage presentation that Ontario Colleges were typically not included in their activities on account of the fact that Colleges are only now making concerted efforts towards research and data.  It’s still too early for the Colleges to have caught up with what Universities have been doing all along, so the two organizational structures are out of alignment.

I saw this bit of oversight as a good opportunity to introduce myself and suggest that I could connect Portage with my home institution library if there wasn’t already an existing working relationship.  In my follow-up message, I asked for some details for an upcoming event that I could pass along to the director of our library.

I then reached out to our director with the information and filled her in on the details from the conference, and what value a connection with Portage might offer.  Keep in mind that I don’t really know a lot about the library, its operations, or its institutional priorities.  I was merely offering a potential connection without knowing whether things would be a good fit.

At this point, it’s out of my hands, but I did my part to facilitate the introduction.  I think this is the overlooked side of networking.  Most of the time, we think of networking as “what can this do for me.”  Instead, it might be more useful to flip the question around and ask “how best can I help this person with my network.”  You get more value from offering value to others than if you just treat everything as an opportunity to gain for yourself.

Stay Awesome,

Ryan

5 Post-Conference Thoughts

I was away in Montreal for the Canadian Association of Research Ethics Boards conference last week, so I didn’t get a chance to write a blog post leading up to today (hence why the post is late).  However, I didn’t want to leave you hanging, so here are some thoughts on attending the conference.

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This was the first conference I attended where work paid for it.  It was nice not needing to pay for the entrance, the flight, or the hotel room (previously, I would billet with conference organizers to cut down on cost).  It was pretty rad to stay at the same hotel that the conference was operating out of, which made life way easier.

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Conferences can actually be a great learning opportunity.  I learned a lot from the experiences of others as we shared stories and case studies, all of which I have brought back with me to bring to my boards.  I took around 11-pages of notes over the three days, so lots of stuff to review and implement.

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Networking is not something I have a lot of experience in.  In general, I’m terrible with schmoozing and making small talk.  On the plane from Toronto to Montreal, I downloaded my copy of Keith Ferrazzi’s Never Eat Alone and brushed up on some conference networking best practices.  That hour I spent reading on the flight was pretty helpful over the next three days.

-4-

I handed out business cards and collected them while in town.  I’ve already received an email from the President and CEO of an organization out of the US to follow-up on our conversation about receiving accreditation.  This is an example of what you should do with business card swaps – you go in, make a personal connection with the person, and give them a reason to follow-up.  If you give out your card, make sure to follow-up shortly after the conference to keep the connection going.

-5-

Attending the conference put me a little out of my comfort zone.  I could have stayed comfortably in the hotel the entire time and avail myself of the amenities.  However, at various people’s prompting, I did venture out to explore the downtown core.  I made friends with one of the local bartenders as we smack-talked KW, and I was able to enjoy some genuine Montreal poutine.  For my first dinner, I went out alone, but on the second night, I made sure to go out for dinner with a group of people.  Meeting new people is challenging and not a natural thing for me, so I had to intentionally choose to put myself out there.  Having said that, I also respected downtime, and spent the evenings quietly in my hotel room enjoying movies and YouTube to recharge after the day.  I think it’s possible to strike a balance, and it’s good to respect your own personal limit.

All in all, it was a great experience.  I’m glad I went, but I was very happy to return home.  In the end, I felt “conferenced-out” and was looking forward to seeing my fiance after an intense three days of talking about research ethics.

Stay Awesome,

Ryan